Are you looking to expand into the US market or are you already trading with America and keen to strengthen your position in 2026? Join us on 11th March 2026 for USA Trade Day, a practical, insight-led event designed to support businesses at every stage of their US journey.

This year, we’re bringing together experienced specialists in US marketing, legal risk management and international certification. They’ll provide clear, actionable guidance to help your business thrive in one of the world’s most competitive markets.

Steve Lanier, Founder of American World Services, has over 25 years’ experience helping European SMEs enter the US market. Steve will cover effective US marketing strategies for 2026, including the latest market trends, essential research, crafting a compelling American-focused marketing story, identifying the right clients and partners and building strong follow-up with US contacts.

Tom Thorelli, a US attorney with more than 30 years’ experience advising UK businesses, will share practical insights on minimizing legal risks. His talk will cover intellectual property protection, contract negotiations, product liability management, corporate structuring and immigration considerations.

Tom Wheat, UK Country Manager for Perry Johnson Registrars (PJR), brings over 30 years’ experience helping businesses achieve ISO and BRCGS certifications. Tom will explain how these certifications can enhance credibility, streamline operations and open doors to new supply chain and tendering opportunities in both the UK and US.

The day includes a networking lunch and concludes with exclusive one-on-one consultations with our experts.

To book a consultation, email: [email protected]

Please note: Registrations after 4th March 2026 will receive a standard menu option, we may not be able to accommodate dietary requirements after this date.

Return to listing